June 13, 2023
The Fancy Lady Cowgirl on creating your brand story
“Dive into your story to benefit yourself, your business and your community.” That was the advice from NAFDMA keynote speaker Courtenay DeHoff, the “Fancy Lady Cowgirl.” She said it took her 15 years to figure out her story – but it was worth the wait. DeHoff said a brand story is “a cohesive narrative that encompasses
